Babesta Beat S/S18
Babesta Beat SS18
volume 10 // SS18 BABE STA BEAT
EASTVSWEST SPRING STYLE SHOWDOWN TODD OLDHAM CRAFTER IN CHIEF GEARGUIDE MAGIC 10 REGISTRYROCKSTAR (HOW TO BE ONE) | |
spring sings Babe sta Beat!
W arm weather can ’ t come fast enough! The subzero temps of the winter have us craving some sunshine and some outdoor time! In this issue we were lucky enough to shoot with Molly Magnuson and stylist Michel Onofrio for our West Coast and East Coast stories. One bursts with color while the other is distinctly city-cool. It’s an unusual fashion season right now—there are so many companies making statements with their clothing—for instance, Mini Rodini’s picketing veggie print declares, “Eat Less Meat,” while Molo’s oddball skull print implores a diet from technology may be in order. The messaging is important and if you choose to rock it, rock on! If not, well there are tons of awesome options, from Hugo Loves Tiki’s vibrant fruit print to BangBang Copenhagen’s furry monster tees. In this issue, we were honored to have been able to interview fashion design legend and uber-crafter, Todd Oldham, and learn more about his inspiration for his DIY co., Kid Made Modern. The crafts are definitely cool enough that parents will want to be part of the action, from sun catchers to journals to comic books. Oldham even put together a bespoke craft for the issue, so get out your gluestick and try it out! Speaking of cool people, we also got to talk to that rad fam behind Tiny Whales, Brittany and Shaun Wagoner, in this issue. We love how they always celebrate the notion of “local” as being a local is special indeed! And if that wasn’t enough, we also chatted with Piero Lissoni, the architect behind 45 Park Place, and got a little insight on the visionary behind the luxury high-rise that’s one of the newest adds to our local skyline. This season, keep following us on social—we have lots of events, giveaways, and breaking news that you’ll want to keep apprised of! In the meantime, feel free to reach out anytime online or, better yet, see ya in the shop!
Veggie woven ruffle dress , 38819, $89.
JENN, AZ & THE BABESTA TEAM
SHOP THE CATALOG
For every item in the catalog, we list its name, description and item number for your convenience. You can shop this catalog several ways:
SHOP ONLINE Just enter the item
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BUY IN STORE Visit our stores and ask a sales associate for the items you would like to see in person.
number in the search bar on babesta.com and add your item to cart!
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FREE SHIPPING On all in-stock items when you shop the catalog with coupon code BABESTABEAT . (Mention it at checkout, on the phone or enter it online.)
We have baby and gift registries, can create custom gift baskets and more!
The fine print : Because items come in at different times, some items will be offered as “preorder” if they haven’t hit the store for the season yet. We will let you know the ETA right away. Also, we strive to ensure the accuracy of all information in the catalog. However, we cannot be responsible for misprints and errors. Prices are subject to change.
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babe sta beat volume 10 SS2018
SHOUTOUTS
West Coast , p. 58
Jennifer Cattaui
Creative Director Editorial Director Production Director Art Director Graphic Designer
Aslan Cattaui Chandra Sweet
Amina Cattaui Editor Molly Magnuson Fashion Photographer Michel Onofrio Fashion Stylist
East Coast , p.44
Special thanks to: Ashley Bryce, Mariana Rios, Jody Gomez, Janice Wright, Jade Brown, Gem Padilla, Daelynn Francis, Moniefa Grant, Dayse Cayetano, Griffin LaFleur.
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babesta beat spring/summer 2018
Family Bucket List , p. 66
Around Town , p. 4
Around Town , p. 4
Power Hour , p.42
Gear: Gotta Have It , p. 30
It List , p. 16
Latest & Greatest , p. 8
WHAT’S INSIDE
Hey Mrs. DJ , p.28 Superior Interiors , p. 38
Chatting with Hatch for Kidst , p.24
Chatting with Tiny Whales , p. 24
Chief Crafting Officer Todd Oldham , p. 42
Superior Interiors Nifty nesting ideas.
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Around Town Weekend warriors behold!
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Chief Crafting Officer Todd Oldham dishes on Kid Made Modern.
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Latest & Greatest What you need to know in baby & kids. It List Put some fashionable zing in your spring. California Cool Chatting with West Coaster Tiny Whales. Rev Up Your Registry What you need to know about baby listing. Gear: Gotta Have It Our 10 favorite gear go-tos this summer.
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Toy Story Cool gifts for nifty kids .
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Babestas of New York Holla! Downtown kids represent! Fashion East Coast Cool kids rockin’ the springtime. West Coast Color and pattern are Cali cool.
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Bathroom Fun Best of bath and potty.
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Eat It Mealtime musts.
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BABY CINEMA BUFFS| FLICKS AT NITEHAWK Being a new parent can cramp your cinematic style (select all PG-13+ movies and replace with G animated series), but not anymore, thanks to Nitehawk Cinema. The super cool dine-in theater, which pairs noteworthy first run and repertory film programing, offers some big screen respite for tired parents. New parents with babies under 1 year are invited to their series Hawks with Babies, a Tuesday afternoon show offering up full food and beverages and a great first run flick. For parents with older kids (6 and up) they offer their Lil Hawk Friendly series where your fam can bond over a great flick and popcorn, veggie burgers, fish tacos or homemade meatballs. nitehawkcinema.com.
Nitehawk Cinema.
BOWIE IN BROOKLYN | DAVID BOWIE EXHIBIT AT THE BROOKLYN MUSEUM
AroundTown The air is fresh, the sun is shining: It’s Spring! That means it’s time to end your winter hibernation and check out the new cultural goings-on in and around NYC. From museum exhibitions, and Broadway shows to artful jaunts out of dodge, there’s something cool for everyone this season. Here’s what’s on our calendar! David Bowie is , running March 2-July 15 at the Brooklyn Museum, celebrates the iconic rock star’s life and style. The exhibit was organized by the London- based Victoria and Albert Museum, and Brooklyn is the last stop on its 5-year world tour. A collection of Bowie’s personal archives, the exhibit includes 60 key fashion pieces, notably six designed by Freddie Burretti for Ziggy Stardust/1980 Floor Show, and seven by Kansai Yamamoto for Aladdin Sane. Handwritten lyrics, sketches, paintings and audio clips have been compiled for this creative multimedia tribute with continuous audio (you wear Sennheiser headphones throughout to get the full experience). March 2-July 15, 2018, Brooklyn Museum.
SURF’SUP | ROCKAWAY BEACH, HEREWE COME! Surfboards on the A Train? How’s that for a summertime commute? Rockaway Beach is the Metro area go-to for catching a summer wave or two. Skudin Surf offers lessons for people of all ages and abilities, and even hosts a camp for kids 4-16 years old, that combines board technique, ocean safety, and etiquette. After a day on the beach, head into Rockaway Beach Surf Club for a bite (and take in their super cool art and memorabilia). You can even store your board in their outdoor lockers for safe keeping. Camp June 25-August 31, skuddinsurf.com.
Above : David Bowie image from the album cover shoot for Aladdin Sane, 1973. Photograph by Brian Duffy. © Duffy Archive & The David Bowie Archive. Opposite page : Rocktopia image: Celtic violinist Mairead Nesbitt, photo by Ron Elkman; Rocktopia at the Opera House, photo by Michael Stiller. Sakura Matsuri images: Enjoying blossoms/Ligon; Taiko Masala drumming for families workshop, photo by Julie Marke.
Surf lessons with Skuddin Surf.
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SO SAKURA| BROOKLYN BOTANICAL GARDEN
Stopping to smell the sakura at the Brooklyn Botanical Garden.
This is not your grandmother’s flower show! The Brooklyn Botanical Garden’s annual SakuraMatsuri is a headlining event celebrating both the bloomand Japanese culture. From drum circles to cosplay costume contests, all amidst themesmerizing cherry blossoms, it’s a go-to event for the entire family. April 28-29, Brooklyn Botanical Garden.
CHECK OUT | ROCKTOPIA ON BROADWAY Yes, we know, 2018 is chock-full of blockbuster Broadway openings: from Frozen to Harry Potter and the Cursed Child. This is slated to be a big year for musicals. But what caught our eye was a limited run called Rocktopia, a concert that seamlessly blends the classics like Beethoven, Stravinsky and Puccini, with classic rockers like The Beatles, Hendrix, Heart and Journey, demonstrating the parity between the musical giants spanning the ages. At its core it considers, or even posits, that those 18th century maestros were just as much rockstar as anyone we equate with the term. Limited run fromMarch 20--April 29th.
Celtic violinist Mairead Nesbitt at Rocktopia.
Rocktopia at the Broadway Theater.
WEEKENDER | OCEAN HOUSE, WATCH HILL, RI Head north for a beautiful New England-style seaside getaway at Ocean House in Watch Hill, Rhode Island. This Victorian beachfront estate sits high on the bluffs of Watch Hill, and embodies a timeless elegance, with well-appointed gathering rooms, farm to table cuisine, and spa services, making for the perfect summer respite for a host of leisure pursuits. The 650-foot white sand beach dotted with luxury cabanas overlooks Montauk, Block Island and the Atlantic, and the resort is just steps away from the classic waterfront village of Watch Hill. A true family-friendly escape, Ocean House offers their Sand Castles children’s program, with both morning and evening activities tailored for the kinderset, from visits to the nearby Mystic Aquarium, to croquet clinics and (as the name suggests) sand castle building on the resort’s private beach. oceanhouseri.com
Poolside at Ocean House.
DAYTRIP| WAVE HILL Overlooking the Hudson River and Palisades, in the Riverdale section of the Bronx, is the must-visit garden and cultural center, Wave Hill. The former country estate is on 28 acres and hosts art exhibits, chamber music and jazz, amongst other activities, throughout the summer. The estate dates from 1843, and has had many famous residents before it was gifted to the city of New York, including Theodore Roosevelt’s family and Mark Twain. Year round, wavehill.org.
Arbor weekend at Wave Hill. Photo by Erica Berger.
Family nature walk at Wave Hill. Photo by Joshua Bright.
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FOR THE PARENTS | “CAMP” IN KENT, CT Your choice, withor without your littles. Decide between theWetHot AmericanSummer experience and the Family Camp experience at ClubGetaway inKent, Connecticut. Either way your summer funwill include an all-inclusiveweekend of sports and activities on300 acres in the BerkshireMountains. Adult camp activities include tennis, yoga, wine tasting, poker, archery andmore. Family camp includes parent/kid challenges, family game shows and familyOlympics (as well as ziplines, flying trapeze, mountainbiking andwater skiing toname a few)! May 12-October 29, clubgetaway.com.
DON’T MISS | KAYAKING TO BANNERMAN CASTLE Another fun spring outing is toBannermanCastle onPollepel Island, just 50miles fromNewYork City, a hop fromthe cool city of Beacon, NYknown for great cuisine andDIABeacon contemporary artmuseum. BannermanCastle is an abandonedmilitary surplus warehouse, once owned by arms dealer Francis BannermanVI. It famously housedhis cannons and artillery, boasting the company name ‘Bannerman’s IslandArsenal’ for all to read across the river (and on theMetroNorth line). Although the island formerly was not accessible, thanks to the Bannerman IslandTrust, there are tours fromBeacon andNewburgh (kayak&passenger boat), as well asCold Spring orCornwall on the Hudson (kayak only). Every third Sunday, enjoy livemusic, a complement to the self-guided tour. May 1-October 31.
Ziplining at Club Getaway, Kent, CT.
Bannerman Castle on Pollepel Island.
Latest &Greatest
Jefferson sticker sneakers ,40004, $40.
Prints & a new style have us smitten with Native’s latest collection SHOE-IN
W e think the prints are positively charming this season on the host of Native summer shoes. From black and white stars to the colorful sticker book print, your feet will be popping. Going tonal is also a solid choice, as the bright Jefferson shoes come in brights like purple, pink, blue and yellow. There’s also a new shape this season, the Mercury, a cool “knit” featuring intertwined material set atop an EVA outsole. Native is constantly dazzling us with cutting edge design on the naturally anti-microbial, featherlight shoes perfect for summers at the beach or at a waterpark!
POP ROCK(ET)! Anna K x Cybex is a blast
“T here ’ s no doubt that the latest collection by Cybex is outta this world. The Space Rocket Pop Star collection is a collab between the haute gear company andUkrainianmodel turned fashion designer, Anna K. The playful and bold collection celebrates intergalactic style and features a space print and appliques on all of the Cybexmodes of mobility, from the Mios and Priam strollers to the Yema carrier and AtonQCloud car seat. There’s even a baby bag, footmuff and blanket to accessorize with. On the tail of several successful collaborations with Jeremy Scott, with this special edition collection, Cybex launches yet another kids’ world star!
AP Mercury liteknit sneakers , 39953, $50.
Yema Tie Space Rocket carrier , 40385, $260; Mios Space Rocket stroller , 40386, $850; Cloud Q Space Rocket car seat , 40387, $500.
Jefferson star print sneakers , 39997, $40.
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LOLLIPOP DREAMS Aden + Anais x Dylan’s Candy Bar is as sweet as it comes.
Aden + Anais x Dylan’s Candy Bar swaddle 2-pack , 40396, $32; Dream blanket , 40397, $50.
A den + A nais amps up the sweetness this season with a collaboration with everyone’s favorite candy shop, Dylan’s! The Dylan’s Candy Bar x Aden + Anais assortment includes swaddles, burpy bibs and dream blankets, swirling with colorful lollipops, peppermints, Swedish fish and other yummy candies. It’s an irrestistable confection for your little bundle of joy.
Innobaby teethin’ smart birthstone ring in garnet , 40394, $10.
IT’S YOUR BIRTHDAY!
I nnobaby ’ s birthstone teethers have to be the choicest way for babies to “cut their teeth.” Made of 100% silicone, these rings pop in colors corresponding to the little one’s birth month. The gem of a teether can even stand up on its own, encouraging fine motor skills and play. Innobaby, a new brand in the Babesta line up has a host of products both safe and stylish for all of baby’s to-do’s, like sleeping, eating, sipping and more. Innobaby’s birthstone ring teethers are made in South Korea, and are dishwasher safe. “Gems” include the garnet, amethyst, emerald, ruby and blue topaz, just to name a few. $10. These INNOBABY teethers are the perfect way to celebrate!
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BON VOYAGE WITH BABYZEN Air France teams up with BabyZen for a special edition for your special addition!
Air France x BabyZen 6+ fabric pack , 38486, $75; Air France x BabyZen 0+ newborn fabric pack , 38489, $250; White Yoyo base , 25323, $449.
T he Y oyo by Air France exclusive color packs give an extra je nais sais quois to the stroller beloved for making travel a snap. As a means to celebrate 5 years of the Yoyo, BabyZen teamed up with Air France to design a special travel-ready canopy and newborn set. The result: a blue patterned canopy, seat liner and newborn pack both chic and classic. The Yoyo is the first stroller accepted as cabin luggage, and is a familiar site on domestic and international flights around the world. The compact fold also makes the stroller a top pick for city living, as it can fit easily in a closet and can be toted on a subway or a bus. This latest collab with Air France has us craving some R&R across the pond with our pint-sized jetsetter!
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A CAR SEAT IN SHEEP’S CLOTHING Clek introduces Merino wool to their car seats. C ity parents are increasingly seeking out natural, chemical-free materials for all of their gear, and Clek is heeding the call. The car seat company adds Merino wool seat fabrics, dubbed “mammoth,” to the collection. The natural wool means that the seat is flame retardant free (wool does that naturally!). Another benefit of the wool material (which is super soft, by the way), is that it also provides natural temperature control, an important plus both in summer and winter. The fabric will roll out this year on the Foonf and the Fllo convertible car seats, and then the Oobr to follow. Mammoth foonf , 40397, $499.99; Mammoth fllo , 40396, $429.99; Mammoth oobr , 40400, $349.99.
City Select LUX ,36509, $630; Second seat kit , 36529, $199.
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FOX NEWS Bugaboo’s new Fox stroller is clever, sleek and light.
T here ’ s a new stroller in town, adding to Bugaboo’s menagerie of mobility vehicles! Meet the Fox, the chic cousin to the Cameleon and Buffalo. The Fox is like a ‘best of’ of strollers, featuring everything that matters to a city parent—from its open, large underseat basket and its street smart wheels to its plethora of customization options and eco-friendly story (the core collection of canopy and bassinet fabric is made from 92 recycled water bottles). There’s even a 2 wheel beach mode that will make strolling on sand a snap.
Sleek styling, great suspension and wheels without the weight! The stroller weighs in at a mere 21.8lbs
Why we love it!
Fox stroller complete in neon red , 40185 $1199.
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High sitting seat to keep baby closer to parent
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Open, convenient underseat basket that holds up to 22lbs. That’s a whole lotta Whole Foods!
Overnight sleep ready bassinet
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One hand, compact fold
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CUSTOMIZATION: From fabric and frame colors to vegan “leather” handlebar grips. You can even choose from wheel cap colors, including a “wood” option.
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7AM WINGS BACKPACKS Take flight!
Feeling like it might be time to spread your wings? Look no further than 7AM Enfant’s growing range of super cute backpacks. We all think of the company as the last word in footmuffs, but they’re expanding into other seasons and functions with new cool products that serve city parents and kids in style. Besides the wings, other backpacks featuring 3D elements include the dino, puffy hearts and bows. These bags make a great ‘carry on’ for your summer’s adventures.
Mini wings backpack , 40390, $44.
HELLO HALO
Halo twin sleeper , 40389, $450.
The “bassinest” for one and two is a safe & stylish sleeping solution! The Halo “Bassinests” are the perfest answer for co-sleeping safely. We love how these give baby her own seperate space, while remaining close and accessible for nighttime feedings.With mesh sides, the bed is breathable and baby is visible from eye level. The side walls lower and return automatically, so you can access baby without strain. The swivel base allows for 360 degree rotation, which means it’s easy for you to get in and out of bed with minimal distubance. The bed features a nightlight, sounds, music, vibration and a back to bed reminder. And for parents of twins, the twin sleeper Bassinest is a game changer. It keeps your duo safely close to you and each other, just an arm’s reach for feedings, making for a better night’s sleep for everyone.
BOUNCE ’N SPLASH S ummer is for fun, and it seems like The Shrunks, the company known for its high quality inflatable bed rails and toddler beds, has decided to use its inflatable prowess to ensure that the summer is filled up with it. Case in point: the new trampoline-pool. Turned one side it’s all about the bounce, whereas the other way, it’s all about the splash. This dualing toy is perfect for the summer months and can be tucked away efficiently during the winter. For the trampoline, the bouncing area measures a generous 50 inches, and as a pool, it fits up to three kids and can be filled up to 13 inches. For ages 2+. Let the fun begin! Shrunks hit summer gold!
Inflatable bouncer pool, 40391, $70.
Grano motorized glider by Monte, in white enviroleather and swivel base , 40401, $1895.
M onte ’ s ever - popular gliders have been kicked up a notch in comfort and convenience. The new Grano reliner-glider can now be ordered with an electric recline, meaning laid back comfort will be at the push of a button. Now tired mamas and papas can take a catnap with ease, cradled in the high design chair. As ever, the Grano is hand crafted, and sustainably made in Canada. Choose amongst a host of colors and fabrics including performance microsuede, microfiber, premium wool, natural cotton/linen and enviroleather. Monte’s Grano glider adds an electric recline, making it simple to lay back and enjoy! IT’S ELECTRIC!
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UPPABABY MINU A one hand fold and easy strolling makes this lightweight pack a punch
UPPA baby is introducing an ultra-portable stroller called MINU (fun take on miniature) that is certain to make daily adventures a breeze. The MINU easily folds with one-hand into a standing position making it convenient to grab and go anywhere. The roomy basket is perfect for storing a diaper tote or other essentials you need while out for the day. To be city-ready, the push is important and theMINUdelivers with all-wheel suspension ensuring comfort for your little passenger. The newMINU is suitable from 3months to 50lbs. Newborn? No worries: even the littlest can stroll in style with the MINUwith the use of a FromBirth Kit accessory, aMESA infant car seat or other car seat models with the use of adapters. The MINU is available in four colors: Ryan (teal mélange), Denny (redmélange), Jordan (charcoal mélange) and Jake (black mélange). Happy strolling!
MINU stroller in teal , 40363, $400.
Ella metallic crib ,40393, $900; Eden metallic twin bed , 40392, $700.
Incy Interiors brings its precious metal cribs and beds stateside! METALLICA
Austrailian furniture brand Incy Interiors hits the States with its cool line of cribs, beds and more. You may recognize the nifty Ella crib as Serena Williams and Alex Ohanian’s nursery showstopper, that made the mags when she had baby Alexis Olympia. Incy Interiors was born when founder Kristy Withers couldn’t find what she wanted for her son Oscar’s first big boy bed. Thanks to Incy, sleeping has never been so stylish.
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babesta it list
It’s spring y’all! Amp it up!
Tulle Rules! 2 Tutu 4 U
Go Green Olive is the New Black! 1
Clockwise, from top : Trimmed tank , 37963, $52; Baggy skull mask pants , 38078, $60. Dyed zip hoodie , 38000, $78. Dyed gym shorts - green , 38031, $52. Mechanic’s jumpsuit , 38031, $52.
Clockwise, from top : Puppy love tutu swimsuit , 39031, $44. Tulle dyed skirt , 38133, $97. Puppy circus tutu dress , 38965, $54. Doe a deer tutu snaptee , 39025, $48.
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Fruit in Fashion So Good For You!
Top, from left : Ruffled sleeve fruit romper , 39595, $55. Pom pom cherry keychain , 37747, $12. Banana raglan sweatshirt , 38302, $72. Banana raincoat , 38249, $168. Pom pom pineapple keychain , 37746, $12.
Below, from left : Veggie protest tee , 38753, $39. Veggie baseball jacket , 38720, $135. Veggie woven ruffled dress 38820, $89.
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Eat Your Veggies
Keep it Colorful!
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babesta it list
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Rock Star Concert Style File.
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Bird is the Word Fashion Flies!
From top : Hazey embroidered bird jacket , 39225, $98. Flamingo stripe tee , 39479, $40. Swan lake tulle swimsuit , 38972, $44. Peacock dress , 38349, $89. 056, $59.
From top : Gimmie shelter festival tee , 39229, $49. Hands rock leggings , 39344, $28. Music is the answer tee , 39056, $36. Cool kids never sleep tee , 39049, $36. Bowie trucker hat , 39844, $30.
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Leafy Love It’s In Your Nature.
From left : Floral covered Louis tee , 39481, $44. Forest shaped dress , 38236, $68. Plant attack tee , 37795, $69.
Luck Be A Lady(Bug)! A Bug’s Life 8
From left : Butterfly swimsuit , 38252, $62. Ladybug frances skirt snaptee , 37751, $49. Dorothy ladybird dots hoodie , 37753, $49. Be my ladybird ladybug dress , 37786, $79.
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babesta it list
Bubblegum bear tee , 38987, $36. Summertime lion tee , 39041, $36.
Free spirit bear tee , 39244, $49.
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Tee with a Twist Expect the Unexpected This Season.
10 Party Ready
Tux Lux.
Baseball tee dress , 39103, $56. Running mesh short leggings , 39101, $52.
Athleleisure A+! 11 Sporty Mesh
Dapper tuxedo romper , 39063, $40.
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From left : Gnomies tee , 38977, $36. Good vibes only tee , 39324, $28. Boom shaka laka tee , 39473, $40.
Back off tee , 37983, $52. Harem shorts , 38041, $62.
Clockwise : Awesome hat , 39513, $44. The one leggings , 39084, $38. I will change the world jacket , 39496, $98.
Say It No Sugarcoating Required. 12
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babesta it list
Heads Up It’s All About Skulls for Spring.
Clockwise from top : Skull mask hooded backpack , 38203, $166. Skull mask snaptee , 37931, $42; Skull mask knot hat , 38201, $20. Neon signs big shadow hat , 37676, $21. Skull mask snaptee , 38190, $42. Neon signs Neda swimsuit , 37715, $49. Skull patch leggings , 38062, $44; Star baggy pants 38097, $56; Skull mask leggings pink , 38074, $44.
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Yummy Fashions. Just Desserts 14
From top : The end is the beginning tee , 37812, $49. I need space tee , 37808, $49. Planets madsim sweatshirt , 37803, $69.
From left : Ice cream drip
sweatshirt , 38339, $82. Craving ice cream socks , 38319, $10.
15 Shady Lady
16 Outta This World Style. Space Case
Accessorize Wisely.
Baby round sunglasses blue , 40078, $35. Kids’ round sunglasses red , 40085, $35.
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TINY WHALES chatting with
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COOL CALIFORNIA MAKES A SPLASH WITH TINY WHALES. WE GOT TO DIVE IN WITH HUSBAND AND WIFE TEAM BRITTANY AND SHAUN WAGONER.
A trip to an aquarium and a pursuant encounter with a pod of Vaquitas inspired the name of this made-in LA, California cool brand. Co-founder (with her husband Shaun), Brittany Wagoner explains: “You have this new little human in your life. . . Somehow in a matter of moments they manage to flip your whole world upside down and change everything in a massive way, yet they are just this tiny little thing, tiny and massive all at the same time—a tiny whale.” Tiny Whales was born in 2008, when the Wagoners were newlyweds and yearned for a creative outlet. With a cute little nephew that they were determined to spoil, they set their sites on the kids’ market, determining (after some disappointing shopping expeditions) that there was room for something cooler. Shaun’s screen printing business and Brittany’s background in styling were perfect complements, and they set forth, soon joined by their own “tiny whales” in 2010 and 2012 respectively. Every season they deliver a collection of easy-breezy separates that kids (and their adults) will daydream about. We’ve been obsessed with the brand at Babesta and love to see how much they’ve grown over the years, from a few basic bodies to a full range of styles and fresh fabrics, all with West Coast surf & skate styling. We got to chat with Brittany about the latest collection, her inspirations and the importance of “local” season after season. How do you get inspired every season? That’s a tough question because we really do draw inspiration from a lot of places. We don’t really have a ritual or a place we go to be inspired; it just happens organically. Generally, we come up with a theme and a color palette first, then we spend months writing out ideas for graphics and clever sayings. In fact, we never really stop writing down different ideas. About 50% of what we brainstorm makes it to the collection and then the other half may never see the light of day. We love surf and skate culture so that always comes into play each season as does our own childhood nostalgia. What’s the importance of local to you? That theme comes up every season and you have a dedicated local line to boot! Local is not something Shaun and I grew up thinking about as kids in Orange County, California. Everything
was corporate, mass produced and made somewhere else our entire childhood. It wasn’t until we were older and these local events and platforms for artisans started to pop up that really made us rethink how we live and interact with our community. This was a major influence on how we chose to run our business. Thinking locally has helped us to connect more with those around us, and the families and entrepreneurs behind the businesses that we support. Every Tiny Whales tee is made in Los Angeles, CA. Our fabrics are milled in LA, cut and sewn in LA, garment dyed in LA and screen printed in LA. We work with 7 different family-run business who help to make Tiny Whales happen. We know the owners, and when we stop in for business we always end up talking about our families. Doing things this way isn’t the easiest or most cost effective but it’s a choice that we feel good about and the end product is always something that we and our factories are all really proud of. item ourselves in the wee hours of the night and our entire inventory fit in a couple of 20-gallon containers in our home office. We used our savings to fund it all and we called it a hobby. It was a very modest first couple of years but eventually Tiny Whales began to grow, and with that came many new products, but we’ve always stayed true to our core which is graphic tees. In 2013 we took a big leap and went into production on a tee shirt just for us, made from scratch in Los Angeles. After that we knew the sky was the limit and we set a goal to add a new body style each season. First a tee shirt, and a onesie, then a raglan and a tank top, one new body style after the next. In 2018 we will be offering over 24 different apparel products, from tee shirts to denim jackets, dresses, rompers, knit beanies and dad hats. Spring/Summer 2018 is a 121 piece collection and Fall/Winter 2018 will offer over 150 pieces. Where do you make the tees? What’s the production process like? How has the line evolved over the years? Tiny Whales 2018 is so different from Tiny Whales 2008. In ’08 we were limited to products from a couple of LA-based apparel blanks companies, which consisted of a tee shirt, a onesie, a zipper hoodie and a beanie in their chosen color palettes. We were hand printing every single
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What’s the Tiny Whales lifestyle? Tiny Whales is effortlessly cool. Whether lounging on the couch watching a movie, ripping down the slides at the park, or out on an adventure, we make the clothes kids want to live in. Not only because they’re super cozy, but because the kid is proud to wear it! We are not in a clique, we are a brand for the everyday kid from all walks of life. What sort of challenges have you had in building the brand? ALL of the challenges! But Shaun and I have had the unique challenge of running a business not only as business partners but also as husband and wife and mother and father . We are all those things to each other all the time so over the years we’ve had to learn a lot about balance in our roles and when we play into one more then another. It’s a ton of trial and error and it’s never quite perfect—I mean let’s be serious when is mom not mom? But we’ve made it work and we will continue to do so because we both love all the roles we play. What is your favorite thing about your job? That’s a long list but top five would be: seeing designs come to life; being our own boss; working from home with family; supporting our local economy; and getting to see our little shoppers rocking Tiny Whales out and
about and on social media. It really doesn’t get much better then standing in the check out at our local market behind a kid wearing our “Local” trucker hat. If you weren’t doing this what would you be doing? We love Tiny Whales so it’s hard to imagine doing anything else but if we had to make a change it would need to be a major upgrade, one that looks like a hammock and a laptop on a beach in Hawaii (hahaha)!! What makes a great t-shirt? The fit, the fabric and knowing it was made ethically. Clever well-designed graphics help too! Weekends usually consist of a walk to the beach—we’re super lucky to live less than a mile from the coast of Huntington Beach. We hit the local coffee shops and cafes and of course the parks and playgrounds. Surf and skate culture rules Southern California and it’s been a part of both our lives since childhood and always will be. We’ve shared our love for it with our girls and their interest is piquing now that they are a bit older and more confident. More weekends at the skate park and beach with our family would make us very happy. What are your weekends like? Do you live your tee culture (skateboard, surfing etc.)!
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What do you consider West Coast style? West Coast style is very diverse, depending on what part of the coast you’re on. We lived in Washington state for a very long year and a half and the style there is very utilitarian and practical, for the ever-changing weather patterns. They wear lots of outdoor apparel and active wear because everyone is outdoors all the time. The weather doesn’t stop them— it’s pretty impressive really—we once saw couple out for a casual jog in the snow. In Southern California where we grew up and still reside, the style is more of an anything goes mentality. We have mild weather here and our summer to winter wardrobe doesn’t change much. We love tee shirts and good denim, we dress them up and down. Sneakers and sandals outnumber any other type of footwear in our closets. We really embrace it all, surf and skate apparel, street wear, bohemian, rock n roll, punk and grunge, even preppy. I’d say the only thing we don’t do well here is winter apparel. We are known to wear beanies year-round and wool coats when it’s 60 degrees out because we know that we have maybe a one-month window to wear them in and even that isn’t guaranteed. Do your kids get involved in the business at all? Yes! Our two daughters, ages 5 and 7 years, have grown up in and around the business and are involved when they want to be. They love to let us know what their favorite pieces are each season and which ones they need in their own closets. And of course, we joke with them a lot that they need to learn the business, so they can run it for us someday—which would be amazing—but I think we’d really love to see them make their own dreams happen. Tell us about SS18! (We love it!) Spring Summer 2018 is our “Tropicool” collection and the name really speaks for itself. This collection is loaded with tropical vibes from fruity button-down shirts and hats to printed terry loop rompers and vintage inspired tourist tees. When we finished designing the collection we knew we had to have our friend Stephanie Matthew shoot it for us in Hawaii—it was a match made in heaven. Kids’ fashion has fewer rules, and we definitely live vicariously through our designs. A lot of times we will design something and then say we need it in our size, and our customers have been known to say the same. We’ve released a few designs in adult sizes over the years, but we never wanted it to take away from our main focus, and what we feel we do better, which is kids’ apparel. We did add tween girls sizing in 2017 and it has been well received. We may size up for boys too if the interest grows, but for now we feel like we’ve found our niche in sizing. What do you love about kids’ fashion? Have you thought of sizing up to adult?
What’s your personal style? Picture Tiny Whales in its mid-30’s and that’s our style. A bit more mature, but still cool and casual. We live in tee shirts, denim and Vans slip ons 99% of the time. What’s the coolest thing you’ve done as a family? The coolest thing we did as a family last year was our summer road trip. We took two and a half weeks off to drive up the West Coast and back. We have family and friends all along the coast of California, Oregon and Washington that we visited along the way. Our girls are road warriors, which made the long hours driving a breeze. Seeing your kids experience new things for the first time is so inspiring—it helps keep you young at heart. Thanks to suggestions on social media and from locals we knew, we managed to play, eat, sleep and get around like locals everywhere we visited. I think that’s the best way to experience a new place.
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BABESTA REGISTRY HOW-TO
roundup Registry
Come in or make an appointment to ensure a one-on-one experience. registry@babesta.com.
Get a high level understanding or deep dive into a category with one of our experts. Make your product decisions, and start your registry. If you give us your basic info, we can set the registry up with whatever items you want to add, then give you the links so you can change, add or delete as you wish. Friends & family can shop online, call in, or come in store. As for delivery, you can also decide how you want to receive the gifts. Do you want us to hold them til you’re ready or send them to you as they are purchased?
Anything not purchased? Enjoy 10% off on the one-time registry closeout.
What to expect when you’re expecting (and need to create a baby registry!) W e know , it ’ s a new world when you find out you’re pregnant. Things shift from nightclubs to nighttime feedings practically overnight. Yes, there are so many new things you’ve got to know and buy, but fear not! It doesn’t need to be overwhelming. The first step: find a book or a blog that reflects your area (we like Well Rounded for NYC moms). Then join a group of expecting parents who you can dish with (in our area HRP Mamas is a great one). Once you get some comfort with your new world, stop in a local baby store and gather some intel from those of us who live and breathe this daily! There’s nothing we like better than to talk down an overwhelmed parent. We spend our days thinking about the needs of city parents (and how they differ from other parents out there) and reviewing products as to how they address our unique city needs. How does the stroller stand up on the city streets? Where is that crib made and of what sorts of materials are used? What sort of values does a company hold and how is their customer service? All of these things help inform us, and as such, we can inform you. Once you’re ready, it’s easy. Either pop on into the store or make an appointment so we can guarantee some one on one time. Then we’ll walk you through a high level of the different categories (strollers, car seats, nursery furniture) or deep dive into a category and compare and contrast different models so you can really understand the differences and weigh what matters most to you. Once you’ve made some decisions, we write down your registry list and then add it online. Change your mind on anything? No problem. We then give you the links and you can change your password and add and delete items as you wish. And we’re always on hand to give our insight into any product or category you come across on your journey.
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babe sta
ATHOME
It’s not the doctor. It’s not Avon. And it’s definitely not a land shark. It’s your friends fromBabesta making house calls helping our neighborhood families put together perfect nurseries, youth rooms and more for their little ones. Call us to arrange a consultation and we’ll swing by to check out the room, get a sense of your needs & then whip up a mood board that suits your tastes. It’s that simple!
In Home Consultations
athome@babesta.com
TOP 10 GOTTA-HAVEGEAR
1 Check out our springtime gear picks from the floor!
SLICK BOOSTER SEAT Clek, known for their exceptional car seats, releases this extra-cute disco print Tokidoki edition Olli booster seat. The booster keeps your toddler (over 40lbs) well positioned for the car’s safety belt. This might just be our favorite perch upon which to have your summer adventures!
Olli Tokidoki unicorn booster seat , 40197, $130.
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COOL CARRIER TheOmni carrier, Ergo’s latest babywearing option, takes everything we love about Ergo and blends it into one awesome carrier. It features 4 carrying positions, and conveniently, for infants, there is no insert required!
MINU stroller , 40363, $400.
Omni carrier , 37923, $180.
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COMPACT STROLLER UPPAbaby’s MINU stroller is the latest itty-bitty stroller on the market. It features a one-hand fold, a large storage basket and is car seat compatible (MESA to start and other adapters phasing in at a later date).
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FRESH & STYLISH DIAPER BAG BACKPACK We’re crazy for the Harper backpack-style diaper bag by Mina Baie. The fashionable bag is made in top grain pebbled leather with light gold plated hardware and features a water resistant lining, insulated bottle pocket and built-in laptop sleeve.
Harper diaper bag , 40364, $298.
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SUMMER STROLLER ACCESSORIES We’re loving the new toucan print by Aussie brand We Are Handsome, who teamed up again with Bugaboo for these super cool stroller accessories. You can’t face the heat without a breezy canopy and a removable seat liner—our secret weapons to summer strolling!
We Are Handsome x Bugaboo breezy canopy , 40231, $114.95. We Are Handsome x Bugaboo seat liner , 40323, $94.95.
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WHEELED BOARD There’s no wheeled board we like better than the BabyZen Yoyo’s. This seated board makes strolling with two super easy, and its installation is the quickest we’ve seen. 6
Yoyo+ black stroller base , 25329, $449; Yoyo newborn pack in ginger , 40365, $225; Yoyo wheel board , 34070, $125.
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FOLDABLE CRIB FOR SLEEP & PLAY Having a travel crib that can double as a playpen is a must for going over friends’ houses. This way you can be hands-free while baby’s safe and happy. We love the Sena Aire for both overnight and daytime use, as it’s safe, light and easy to manage. The mattress is breathable and the mesh gives you good visibility to your little one. You catch up with your pal, while baby merrily plays away.
Sena aire travel crib mini , 33719, $200. Sena aire travel crib , 33716, $300.
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9 WATERPROOF PICNIC BLANKET Come the first hint of warm weather, new parents flee for the parks to breathe the fresh air and give baby a place to stretch her legs. We love the Skip Hop Central Park blanket as it has great waterproof material and the bag doubles as a cooler. Now that’s cool.
Sirona M convertible car seat with SensorSafe 2.0 , 40198, $330.
Central Park blanket in prism , 34225, $45.
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SMART CONVERTIBLE CAR SEAT We are crazy for the infant car seats created by the German engineers at Cybex. Now we have a convertible seat to swoon over. The Sirona M with SensorSafe 2.0 is a great seat that balances style with high tech safety features. The Sirona M includes a tech-infused chest clip which can alert both driver and caregiver if unsafe situations arise. The SensorSafe monitors the child through the clip which is synced with the vehicle receiver and caregiver’s smartphone. If driver tries to leave the car with baby still in his seat, an alert sounds in both places, to ensure the sleeping or rear facing baby is not forgotten, thereby cutting down on accidental hot car incidents. Additionally, the alarm will sound if baby unbuckles himself while the vehicle is in motion, the back seat becomes too hot or cold, or the child has been seated for too long. The seat also features an adjustable linear side impact protection system, a no-thread harness and a 12 position height adjustable headrest.
Mammoth stroller shopping bag , 40227, $149.95.
MAMMOTH STROLLER SHOPPING BAG Strolling and shopping just got more convenient. Bugaboo’s Mammoth stroller shopping bag is built for each model of the brands’ strollers, seamlessly attaching so that you don’t have to hang countless bags from the frame. The bag comes in a host of colors and provides ample room for all of your groceries (it can hold 26lbs), making trips to Whole Foods with tot in tow a breeze. 10
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Zoo fill up fountain , 40194, $8.
Puj infant tub , 10166, $46.
SPLISH SPLASH Tubs, toys & towels that make bathtime a blast!
Leader of the pack hooded towel set , 40195, $35. Pink bath octopus , 37306, $6.
Frog towel , 5735, $39. Submarine squirt bath toy , 40196, $12.
Elvis the duck , 40190, $14 . Moby 3 stage tub , 30100, $30.
Stokke flexibath , 24469, $45.
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Sit right potty seat , 37862, $22.
2 in 1 go potty , 37440, $20.
The essentials for when it’s time to ditch the diaper! POTTY TIME!
Potty chair , 21365, $32.
POTTY TRAINING BOOKS
Potty Animals , 40192, $15.
I use the potty , 40191, $10.
Vegetables in underwear , 24601, $15.
Even Superheroes Use the Potty , 40193, $17.
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The latest dinnertime assists: cute high chairs, plates, utensils & sippies will make mealtime marvolous! YUMMY TUMMY
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Zaaz-Ma-Tazz Nuna’s Zaaz high chair wins top marks for ease of cleaning, sleek design & comfort!
Dinner winner dino plate , 40246, $20. Din din smart divided plate , 40247, $18.
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Skip Hop fox zoo bowl , 37917, $5. Ms food face plate, 24433, $14.
Zaaz high chair , 7471, $300.
Care bears happy bowl , 40203, $19.
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STEP up Stokke’s Steps
Ice cream bib , 37317, $22. Skip
high chair brings you from newborn on up with its optional bouncer attachment!
Hop monkey silicone bib , 34218, $13. Ice cream bib , 37317, $22. Lola the giraffe bib , 40241, $20.
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Steps chair , 40237, $250.
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Skip Hop bee stainless steel food jar, 40202, $18. Unicorn lock-top sports bottle , 40201, $10.
Skip Hop Tuo convertible high chair in cloud , 40199, $160.
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Giraffe palm grasp utensils , 40242, $16.
Tuo Time! The Tuo high chair by Skip Hop converts to a cute seat for a play table when you’re done using it at mealtime!
Skip Hop dog fold & go place mat , 40200, $12. Aquaheat solo food warmer , 40243, $30.
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SUPERIOR
INTERIORS
MINI CRIBS that we love
The Vetro Mini bassinet is TK TK
photo by Noah Webb
To mini crib or not, that is the question. Yes, we have no space, but boy is it nice to have a small sleeping spot for baby, parked in your room for easy nighttime recommends it as well (that is, baby sleeping in your room for the first year). We’re never a proponant of extra stuff, but we cannot help but be smitten with this array of cool mini cribs and bassinets that make it easy to have baby an arms’ length away! feedings. The American Academy of Pediatrics
Halo Bassinest twin sleeper , 40389, $450.
Alma mini crib , 10995, $340.
Vetro mini crib , 40380, $2900.
Rockwell bassinet , 20387, $495.
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Ellie metallic crib , 40393, $799.
Rose bottle pillow , 40381, $80.
Monte Joya rocker in blush linen/cotton , 40382, $1245.
Rose gold or rose fabrics - there’s just something about the floral color that feels just right for a springtime nursery! ROCKIN ROSE
Compass rocker , 40383, $799.
Stumped stool , 21379, $99
Aura bassinet by Nurseryworks , releasing 2018, price TBD.
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Architect Piero Lissoni, the visionary behind 45 Park Place, the luxury condo due to complete 2019, chats with Babesta about his work, his childhood and what he loves in NYC. ONWARD& UPWARD What did you want to be as a child? Any architecture-related childhood memory? I always wanted to be a designer and an architect, but if I could have any other profession or job, I would be a ski instructor. What qualities/characteristics/skills makes a great architect? Architects and designers need to be great observers of their surroundings and skilled problem solvers. Our job is to innovate within the constraints of our reality, and to provide creative solutions that add to the beauty of our environment. It’s a delicate dance. Favorite thing to do when in NYC? I like just walking around and being a part of the city. There’s a tremendous amount of energy and life on the streets of New York. Favorite skyline & why? New York, of course, and then there’s London and Tokyo. How do you get inspired? I find inspiration everywhere. It’s about being fully present in your environment and seeing what is around you. You need to be humanistic, I like to say, but then you need to be very self-disciplined in order to translate your inspiration into real projects. What do you look forward to in 2018? 2018 will be a very busy year. I have a lot of projects in the works and a lot projects coming to fruition including 45 Park Place here in Tribeca.
Rendering of 45 Park; Piero Lissoni, Architect; Children’s playroom at 45 Park. Images by Williams New York.
WHAT TO GET FOR YOUR BUDDING ARCHITECT? HERE ARE SOME MUST-READS FROM BABESTA’S SHELVES! Architect-in-Training
Iggy Peck Architect, 13076, $18.
Young Frank, Architect, 16738, $17.
Rosie Revere, Engineer, 15233, $18.
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